Matt Whitener


Matt brings over 20 years of progressive leadership experience, with expertise in business development, manufacturing operations, and strategy deployment both domestically and internationally. Matt’s strong track record driving sustained business growth while developing high performing teams and culture will continue to elevate Lancer Worldwide in the beverage dispensing industry.

Scott Adams

Executive Vice President

Scott has led the Customer Satisfaction, Product Line Management, and Finance teams for Lancer Worldwide. Scott joined Lancer in 1996 after working in the banking industry and has held a variety of financial management positions during his tenure.

Marc Phillis

Senior Vice President - Global Sales & Marketing

Marc Joined Hoshizaki Lancer Australia in 2017 as Sales and Marketing Director in Asia.  After a successful term in Asia, Marc was promoted to Managing Director EMEA in the United Kingdom.  Prior to joining Lancer Marc worked at Coca Cola Amatil Australia for 13 years.

John Hawkins

Vice President Sustaining Excellence

With over 40 years’ experience in the beverage industry including operations, engineering and customer relations, John has been a leader in the industry with a passion for continuous improvement and the ultimate customer experience.

Jason Marrero

Vice President of Coca-Cola Enterprise

Jason manages all activities related to the North America Coca-Cola account along with partnering with the Managing Directors worldwide to support the growth of the Coca-Cola business.  Jason has 19+ years of experience in the beverage dispensing industry.

Becky Dubose

Vice President - Sales & Marketing

With over 20 years’ experience in the Foodservice industry, including several leadership roles in marketing, Becky is responsible for all foodservice sales activities in North America and is also responsible for the overall Lancer Worldwide marketing strategy.

Wally Perez

Vice President of Finance

With over 21 years of industry experience, as Chief Financial Officer in a variety of  industries, Wally is responsible for the overall Lancer Worldwide Finance strategy.

Naonori Koyama

Vice President of Finance

With over 21 years of industry experience, including public accounting and several Finance leadership roles in the foodservice industry, Naonori is responsible for the overall Lancer Worldwide Finance strategy.

Laurie Boxwell

Managing Director Australia New Zealand

Laurie joined Hoshizaki Lancer in 2019 as Managing Director leading the Australian and New Zealand Businesses. Prior to that, he had a 26-year career with Coca-Cola Amatil working across Marketing, IT, Sales and Equipment Service.

Steven De Meijer

Managing Director EMEA

With more than 20 years of beverage dispensing industry experience, Steven leads the European business supporting our customers across the region. Steven is multi-lingual and based in the United Kingdom.

Armando Diaz

Sr. Director - North American Operations

With over 16 years of management experience, Armando is responsible for all North American Operations, including Manufacturing, Logistics, and Supply Chain across both our Mexico and US operations.

Lori Rabe

Director Human Resources

Lori is charged with leading organizational change to develop a high-energy, results-oriented culture. Lori’s expertise has resulted in becoming a trusted business partner, addressing challenging topics with diplomacy and tact and leading authentically to win trust.

Brad Davis

Director of Applied Technologies

With over 30 years of experience in the Foodservice Equipment industry, Brad leads the Lancer Worldwide product development teams. Brad is focused on investing in innovation, development and deep analysis to propel Lancer Worldwide forward.

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